For the past several years, BT did a pure perceptual survey to rank B-schools. Like we said before, it has its merits. But this year, we decided to do a combination of a factual and a perceptual survey, and crack the problem of ranking a lot of schools for good measure. The factual survey was done ...
Read this article at Two Surveys, One Ranking: How We Did It ; from 2003 to 2011, Business Today Carried out a Perception Survey to Rank B-Schools. This Year, We Did Two Surveys: Factual and Perception, and Combined Their Results
Read this article at Two Surveys, One Ranking: How We Did It ; from 2003 to 2011, Business Today Carried out a Perception Survey to Rank B-Schools. This Year, We Did Two Surveys: Factual and Perception, and Combined Their Results