Walmart's Royal Flush; When Walmart and American Express Launched Their Joint Prepaid Card and Account, They Strengthened Their Challenge to Traditional Banks and Their Appeal to Fee-Averse Consumers

Byline: Sean Sposito After years of providing financial services, Walmart is becoming a more formidable bank competitor with the addition of American Express's checking account alternative,Bluebird. The account, which is the first non-Serve card to be built on top of Amex's digital wallet platform, ...
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